Lizzie, from Lizzie Parsons Image Consultancy, is our resident Style and Image Expert. Today she’s sharing her steps to successful style as over in our members’ LinkedIn group, but here’s an excerpt to whet your appetite!


Lizzie Parsons personal style

Did you know 5.82 million UK businesses are small and medium enterprises? This gives us more freedom with what we chose to wear to work. With flexible working on the rise, some or all of our working week is spent working-from-home. If you are office-based and working for a medium or large business you will have seen the rise of the ‘smart-casual’ dress code.

In my line of work, I meet with many clients who feel they are stuck in a style rut. Their clothes and image can vary from being, in their opinion, too formal, too casual or not aligned with who they are. I work with my clients to align their image to their personality, body shape, colouring, their values and their goals for maximum style confidence.

Aligning our image with our values has many positive benefits. When our image and clothing are an extension of who we are and who we want to be our confidence levels increase. It is then easier to convey the messages we want to convey, and we look congruent which helps develop trust.

I would advise starting with your values. Write down what it is you stand for? What is important to you in your personal life and in business? Open your wardrobe doors, does any of your clothing align with or contradict your values?


Thank you so much to Lizzie for sharing her steps to successful style, and for this introduction to such a fascinating topic!