You’ve probably heard the term ‘vision statement’ before, but it’s easy for them to be the domain of the bigger companies and not something solo entrepreneurs spend much time thinking about. Actually though, spending time thinking about their...
Who reads business plans, anyway? Who are your business plan users? When you’re starting out in business, and you’re wondering whether or not you actually need a business plan, you might ask yourself this very question. After all, who wants to spend ages...
Did you know that over 140,000 female-led businesses were incorporated in 2021, with this number growing, year on year? Starting a business can be an exciting journey, full of potential and possibilities. You want your business to be the vehicle that allows you to...
We all know how important customer relationships and connections, and customer loyalty, are when you run your own business. We want customers who don’t just buy from us once, but those who return to us again and again, as well as championing us to others....
In a world that often celebrates extroversion and outgoing personalities, being an introvert can feel like a disadvantage, especially for women who are small business owners. If that resonates with you, I absolutely hear you – I’ve been there. However,...
Being an introvert and a small business owner can present unique challenges. There is a requirement for constant social interaction, such as attendance at networking events, and high-pressure situations can drain your energy and leave you feeling overwhelmed. This...
